13th presentation of the INA AWARD
Together with our friends from North Kiteboarding International, we were a briefing partner of this year’s INA AWARD.
The competition task at the 13th INA AWARD, the international young talent event award, was entirely under the banner of one of the fastest growing trend sports: “Kiteboarding”
With the appeal “Fill your life with adventures, not things. Have stories to tell, not stuff to show”, the participants were asked to create an unmistakable brand and product experience that arouses a fascination for kiteboarding and creates a passion for the products of the market leader North Kiteboarding.
Because real and digital experience orientation through brands is an exciting and sustainable social development which gives companies entirely new opportunities to communicate and interact with their customers and target groups. This is precisely where our competition task for the 13th INA AWARD came in.
Last week, the winners were finally awarded in front of a large audience at the BEST OF EVENTS INTERNATIONAL. The entire STAGG & FRIENDS team warmly congratulates Jannick Splitthoff (1st place), Bourgeois Kiangani Ndombasi (2nd place) and Katharina Westbrock (3rd place).
We also wish to thank Tommy Kaiser from North Kiteboarding and Michael Hosang & team from Studieninstitut für Kommunikation, and our jury colleagues Martin Stemerdink, Jan Kalbfleisch, Peter Dettmering, Peter Blach, Ulrich Wünsch for the excellent cooperation. It was great fun.
Read the article in PocketEvent 2018 (issue *18) or here as a PDF.